{"id":498,"date":"2024-07-08T13:45:52","date_gmt":"2024-07-08T13:45:52","guid":{"rendered":"https:\/\/nnpa.eu\/home\/?page_id=498"},"modified":"2026-02-13T08:49:51","modified_gmt":"2026-02-13T08:49:51","slug":"who-we-are","status":"publish","type":"page","link":"https:\/\/nnpa.eu\/home\/who-we-are\/","title":{"rendered":"Who we are"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"498\" class=\"elementor elementor-498\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b35840c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"b35840c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-249ed68\" data-id=\"249ed68\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ceaa9e elementor-widget elementor-widget-shortcode\" data-id=\"5ceaa9e\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-shortcode\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b8f1441 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b8f1441\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1bae861\" data-id=\"1bae861\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ddf7eb7 elementor-widget elementor-widget-text-editor\" data-id=\"ddf7eb7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">The European Nicotine Pouches Alliance (ENPA) is a Brussels-based, registered non-profit organization (ASBL), established to represent the nicotine pouches value chain and to inform EU-level and national policy discussions, drawing on the Nordic region\u2019s long-standing experience with oral nicotine use.<\/span><\/p><p><span style=\"font-weight: 400;\">Our transition from the Nordic Nicotine Pouches Alliance (NNPA) reflects both a formal evolution into a members\u2019 organization and our current role as a Europe-wide actor operating at a strategic level.<\/span><\/p><p><span style=\"font-weight: 400;\">ENPA advocates for the development of a sustainable and responsible regulatory framework for nicotine pouches at both European Union and Member State level. We engage with policymakers to underline the importance of tobacco harm reduction in the formulation of tobacco and nicotine control legislation and consider it essential that regulatory approaches recognize and support harm-reduced forms of nicotine consumption.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e62cc5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e62cc5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5b62bdf\" data-id=\"5b62bdf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e0716fd elementor-widget elementor-widget-image\" data-id=\"e0716fd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Jonas-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Jonas-683x1024.jpg 683w, https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Jonas-200x300.jpg 200w, https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Jonas-768x1151.jpg 768w, https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Jonas-1025x1536.jpg 1025w, https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Jonas-1367x2048.jpg 1367w, https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Jonas-scaled.jpg 1709w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-374c80b elementor-widget elementor-widget-heading\" data-id=\"374c80b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Jonas Lundqvist<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-06c4654\" data-id=\"06c4654\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b79094 elementor-widget elementor-widget-image\" data-id=\"8b79094\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"908\" height=\"1024\" src=\"https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Robert-908x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Robert-908x1024.jpg 908w, https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Robert-266x300.jpg 266w, https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Robert-768x866.jpg 768w, https:\/\/nnpa.eu\/wp-content\/uploads\/2026\/02\/Robert.jpg 1022w\" sizes=\"auto, (max-width: 908px) 100vw, 908px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bf1d3d elementor-widget elementor-widget-heading\" data-id=\"9bf1d3d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Robert Casinge<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a7c41fc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a7c41fc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-452830e\" data-id=\"452830e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05bd248 elementor-widget elementor-widget-spacer\" data-id=\"05bd248\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The European Nicotine Pouches Alliance (ENPA) is a Brussels-based, registered non-profit organization (ASBL), established to represent the nicotine pouches value chain and to inform EU-level and national policy discussions, drawing on the Nordic region\u2019s long-standing experience with oral nicotine use. Our transition from the Nordic Nicotine Pouches Alliance (NNPA) reflects both a formal evolution into &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/nnpa.eu\/home\/who-we-are\/\"> <span class=\"screen-reader-text\">Who we are<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"class_list":["post-498","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/nnpa.eu\/home\/wp-json\/wp\/v2\/pages\/498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nnpa.eu\/home\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/nnpa.eu\/home\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/nnpa.eu\/home\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nnpa.eu\/home\/wp-json\/wp\/v2\/comments?post=498"}],"version-history":[{"count":42,"href":"https:\/\/nnpa.eu\/home\/wp-json\/wp\/v2\/pages\/498\/revisions"}],"predecessor-version":[{"id":982,"href":"https:\/\/nnpa.eu\/home\/wp-json\/wp\/v2\/pages\/498\/revisions\/982"}],"wp:attachment":[{"href":"https:\/\/nnpa.eu\/home\/wp-json\/wp\/v2\/media?parent=498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}